Many organizations are struggling to retain their talent during this post-recession era, as they seek to expand their businesses but find that their talented employees are quickly and easily moving to higher paying jobs elsewhere. One of the solutions for this issue may be to have a strong employer brand, which works to make a company more appealing for both current and prospective employees.
Patricia van der Linden, the Asia Pacific Director of CRF Institute responsible for China's Top Employers project, explains how a strong employer brand is formed from an organization's unique traits and management structure.
Pei Fujia is studing English in East China University of Science and Technology. He possessed quite admirable social attributes to volunteer work. He was a member of volunteers for the 2007 Special Olympics World Summer Games last October in Shanghai. He is to tell us more.
Zhaoyi, a senior from East China University of Political Science and Law, has considerable experience in volunteer work. She was entitled Team Liaison Officer of 2007 FIFA Women's World Cup. He is to tell us more.
Bring the employer brand alive
Pei Fujia is studing English in East China University of Science and Technology. He possessed quite admirable social attributes to volunteer work. He was a member of volunteers for the 2007 Special Olympics World Summer Games last October in Shanghai. He is to tell us more.
Zhaoyi, a senior from East China University of Political Science and Law, has considerable experience in volunteer work. She was entitled Team Liaison Officer of 2007 FIFA Women's World Cup. He is to tell us more.
